UI Testing Results for LessAccounting.com Call To Action

Less Everything did a couple of A-B tests on the call to action buttons on the home page of their Less Accounting product. Their first test modified the design of 2 buttons (see tour, try), using 1 button instead for the “Try Less Accounting” link and a text link for “See Tour”. They noticed a small increase in conversion when they went to the single button, and then did a second test, reversing the position of the button and link.

Minor tweaks like these create small increases in coversions, but if the number of users is large, this could mean a significant difference in revenue. It’s cool that they’re so transparent about the design tweaks they’re experimenting with.

http://b.lesseverything.com/2009/5/22/ui-testing-results-for-lessaccounting-com

"Beautify Your Workspace" Giveaway

Konigi is having a “Beautify Your Workspace” giveaway thanks to the fabulous people at All Modern. What better way to keep producing inspiring work than to create an inspiring workspace, surrounded by the clean and modern design of the lighting and desk accessories we’ve chosen for you.

Modern Office Gear

All Modern has a fantastic selection of modern furniture, home décor and lighting from brands like Knoll, Herman Miller, Heller and Blu Dot. I love the look and feel of modern and minimalist designed office furniture and desk accessories, and want to share the love with our readers. So we’re giving one lucky winner their choice of one of the following items from the George Kovacs or Jack Georges collections. Due to shipping costs, the contest is limited to participants from the U.S. only. Apologies to those outside the U.S.

Desk Lamps

Cubic One Light Table Lamp, by George Kovacs
The Cubic Collection receives its name for its featured cube shaped lamp shade. This contemporary table lamp consists of a slender brushed nickel arm that stands on a base, which complements the shade’s shape. The etched cased opal glass shade is the stand-out attribute of this piece.

Wah-Hoo Pharmacy Lamp, by George Kovacs
This pharmacy lamp is perfect for helping you read or do work, this lamp can be moved into different positions until you find the most comfortable one. The brushed nickel finish and overall shape of this fixture makes it an attractive, minimalist piece.

Notepad Folios

University Letter Size Writing Pad, by Jack Georges
This letter size writing pad is handcrafted from full-grain, American steer hide leather. It features inside pockets and suede leather lining. Available in Black and Brown. We’re giving this away with choice of 1 Konigi Wireframe or Storyboard Notepad.

Milano Letter Size Writing Pad with Snap Closure, by Jack Georges
Sophisticated yet practical, the Milano Collection is made from Italian leather. These durable, lightweight, and scratch resistant pieces feature unique shapes and functional designs. Available in Black, Blue, Red, Green, Brown, Cherry, Orange, Yellow and Pink. We’re giving this away with choice of 1 Konigi Wireframe or Storyboard Notepad.

To participate

To participate, all you have to do is add a comment, and either:

1) Tell us one thing that inspires you when you design (an idea, a person, a place, a thing), and why.

AND/OR

2) Tell us about a site that inspires you and why.

When you leave your comment, you must be sure to include a real email address so we can contact you. At the close of the contest, I’ll put the total number of comments into a randomizer, which will pull out one number in the range. If your comment number is the one that’s pulled, we’ll contact you to ask which item you’d like and ship you the prize. Again, due to shipping, only participants inside the U.S. please. Only one item will be awarded.

Contest submission ends on June 30th, 2009 at 11:59 PM, Eastern Time.

Update: We have a winner!

39 entries were submitted. The random number that was generated from 1-39 was 11, which means that Dan Ciupuliga gets to choose one of the items from our list of giveaway items from All Modern.

Thanks to everyone who entered, and to All Modern for sponsoring this contest. We hope to have another different giveaway for our readers towards the end of the summer.

-Michael

Sketchbook: Conceptual Drawings from the World's Most Influential Designers

Core77 reviews Timothy O’Donnell’s Sketchbook, which looks at the problem solving processes of influential designers on finished projects through the lens of their sketchbooks. It looks beautiful.

Organized in three sections, “Rough,” “Refined,” and “Random” (plus bonus section “Revealed,” where O’Donnell shows the thumbnail sketches he used to lay out the book), almost all sketches/sketchbook pages are pared with pictures of the finished product side by side. The “Rough” section features loose artwork and thick lines, but crisp final products, like the way Jason Munn turns simple sketches into iconic music posters, while the “Refined” section sees Stefan Bucher’s gorgeous pens turned into, well, equally iconic logos and business cards. Beyond nearly academic distinctions about the roughness of lines, the “Rough” and “Refined” sections are nearly indistinguishable. Once again, it seems that the graphic designers capable of hand drawing typography consistently generate the prettiest sketchbooks. Chris Bigg’s felt pen album covers fill the stark pages with high contrast imagery and Rob O’Connor’s album covers are nearly as stimulating in ideation as they are as finished products. Perhaps it’s no surprise that graphic designers produce the prettiest sketchbooks, but it the tight confines of typography often generate the quickest and most inspirational sketches as well.

Sketchbook may be purchased at Amazon.

http://core77.com/blog/book_reviews/book_review_sketchbook_conceptual_drawings_from_the_worlds_most_influential_designers_by_timothy_odonnell_13737.asp